MADE IN THE USA.

We are proud to craft 100% of our socks in the United States.  This is an important commitment we make to our customers and our local communities.  Beyond a marketing slogan, being Made in the USA is an important part of making the best socks you will ever wear.

SUSTAINABILITY PRINCIPLES.

With any manufacturing, there’s a negative environmental effect. It’s inevitable. Yet we make every effort to minimize our impact. Our commitment to sustainability is based on four principles that are integral to our business.

OUR MISSION & VALUES

MISSION

Our team empowers life’s adventures through thoughtful design, superior craftsmanship and a continuous passion to help others do what moves them.

VALUES

OUR CUSTOMERS:

We believe our customers thrive by achieving their personal best — whether walking a 5k or racing on the world stage.

OUR PRODUCTS:

We unapologetically create the best products through relentless attention to design, development and detail.

OUR MANUFACTURING:

We pride ourselves on sustainably producing durable products in the USA.

OUR TEAM:

We are a team of athletes serving athletes with a shared passion for a fun, active lifestyle.

OUR APPROACH:

We conduct ourselves with an overriding sense of service to customers, our partners, each other and our community.